Unified client brief

Demoville — City Council Ward 3

Generated 2026-11-01 · your performance + public discourse, in one place

Two clearly separated halves. Your performance is YOUR data (client_upload / platform_source) from your own event store, workspace-scoped. Public discourse is PUBLIC discourse (public / derived), platform-wide and model-assisted — narratives, topics, and sources, never individuals. The two never mix; benchmarks flow only through the governed aggregate gateway.

Your data

Your performance

Your data — client upload + platform-sourced (workspace-scoped)

Your own campaign data from the append-only event store. Every figure is workspace-scoped; the only cross-client figures are platform benchmarks, pooled through the governed aggregate gateway and shown only where the cohort keeps every campaign unidentifiable.

Weekly brief

Demoville — City Council Ward 3

Week of 2026-10-27

Progress against plan

6 of 14 plan tasks complete (42.9%).

Next week's focus

  • Shift more volume into the text channel — Text earns replies well above email in your own data.
  • Lead with the higher-converting message variant — One variant converts to support above another.
  • Confirm quiet-hours windows before the next phone shift — Compliance item a human must verify.

Contact & response summary

Every count is reproduced from the append-only event store.

Touches by channel (1053 total)

ChannelTouches
phone50
text883
email80
mail40

Responses

ResponseCount
disposition50
inbound reply217
opt out3
reply code122
sentiment code8

Phone contact rate: 40.0% (20 reached / 50 dial attempts).

Sentiment trend

model-assisted, 67% agreement on sampled review

Inbound replies classified deterministic-rules-first, then model-assisted; anything uncertain is routed to human review and shown as its own band, never a confident label.

2026-10-28 — Positive: 210-282026-10-29 — Negative: 22026-10-29 — Needs review: 110-292026-10-30 — Positive: 12026-10-30 — Needs review: 210-30
PositiveNegativeNeutralMixedNeeds review

Benchmark position

Your rate beside the platform benchmark for comparable campaigns (same race type and region), pooled through the governed gateway. A benchmark appears only once the cohort is large enough to keep every campaign unidentifiable; below that it reads "not enough comparable campaigns yet" rather than a small-n number.

MetricYour rateBenchmarkCohort
Contact rate100.0%26.9%6
Reply rate22.5%24.1%6
Opt-out rate0.3%4.6%6
Conversion to support13.9%48.3%6

Active experiments

Each experiment pre-registers its metric and holds out a randomized control. A "no measurable difference" is reported as a first-class result, never spun as a win.

  • Evening vs midday send windowMeasured lift

    Status: analyzed

    Measured lift: treatment 34.1% vs holdout 16.2%, an absolute lift of 17.9% (95% CI 9.4% to 26.4%, p=0.000, n=270/130).

  • Subject: question vs statementNo measurable difference

    Status: analyzed

    No measurable difference on the pre-registered metric: treatment 20.1% vs holdout 19.8% — the 95% confidence interval for the difference (-8.3% to 8.8%) includes zero (p=0.957, n=279/121). Reported as a no measurable difference result, not a win.

Next week's recommendations

Advice derived from your own event data. Every suggestion carries its evidence — your data, a gateway benchmark where the cohort permits, and a narrative signal where one is present — never an unexplained score.

  • Shift more of the mix into text

    Your text channel earns replies at 24.6% versus 0.0% for email. Move marginal volume and budget from email toward text, then re-measure.

    Why:

    • own_data Your text reply rate is 24.6% (217/883) vs email at 0.0% (0/80).
    • benchmark Platform benchmark: your reply rate is 22.5% vs 24.1% across 6 comparable campaigns (through the governed gateway).
  • Lead with the "warm-intro" message

    The "warm-intro" variant earns support-coded replies at 30.0% versus 10.0% for "issue-forward". Make "warm-intro" the default and test a fresh challenger against it.

    Why:

    • own_data Variant "warm-intro" converts to support at 30.0% (18/60) vs "issue-forward" at 10.0% (6/60).
    • benchmark Platform benchmark: your conversion to support is 13.9% vs 48.3% across 6 comparable campaigns (through the governed gateway).
    • narrative Narrative signal (Transit: farecap, pilot, across): public discourse on this is active and leans unclear (awaiting human review) (volume 16, resonance 0.30) — frame around what is actually moving. (public discourse sources: Capitol Wire, Civic Signal, Demoville Ledger) [model-assisted, 100% agreement on sampled review]

Public discourse

Public discourse

Public discourse — public discourse + derived (aggregate / model-assisted) (platform-wide, model-assisted)

The public discourse landscape, assembled from the monitored public corpus — narratives, topics, and sources, never individuals. Model-assisted signals show their measured accuracy and every item links to its public sources; this is not your data and does not mix with it.

Weekly brief

Demoville — City Council Ward 3

2026-10-24 → 2026-10-31

Generated 2026-11-01 · model-assisted, 100% agreement on sampled review

model-assisted, 100% agreement on sampled review
This report covers narratives, topics, and sources — never individuals. It contains no person-level verdict and no individual-targeting list. Every figure is model-assisted with its measured accuracy shown (model-assisted, 100% agreement on sampled review), and every narrative and claim links to its sources. Where reputable sources disagree, both sides are shown; nothing here is a truth score, rating, or judgment of any person.

Active narratives

model-assisted, 100% agreement on sampled review

The narratives active in this space, ranked by recent volume and resonance. Each is a narrative/topic/source cluster — never a person — and links back to the public sources that carry it.

  • Transit: farecap, pilot, across

    vol 16 · resonance 0.30
    budgetregional-governmenttransit
    2026-10-25 → 2026-10-31
    pos 0neg 0neu 0mix 0review 9

    model-assisted, 100% agreement on sampled review

  • Infrastructure: aging, east, finish

    vol 1 · resonance 0.27
    infrastructure
    2026-10-28 → 2026-10-28
    pos 0neg 0neu 0mix 0review 1
    Sources (1): source 1 source 2

    model-assisted, 100% agreement on sampled review

  • Education: board, current, date

    vol 1 · resonance 0.27
    education
    2026-10-27 → 2026-10-27
    pos 0neg 0neu 0mix 0review 1
    Sources (1): source 1

    model-assisted, 100% agreement on sampled review

Sentiment trend

model-assisted, 100% agreement on sampled review

Aggregate public-discourse sentiment over time. Uncertain classifications route to human review and show as their own band, never a confident label.

2026-10-25 — Needs review: 110-252026-10-26 — Needs review: 110-262026-10-27 — Needs review: 210-272026-10-28 — Needs review: 110-282026-10-29 — Needs review: 210-292026-10-30 — Needs review: 210-302026-10-31 — Needs review: 210-31
PositiveNegativeNeutralMixedNeeds review

Resonance trend

model-assisted, 100% agreement on sampled review

Mean resonance (0–1) over time, from the documented resonance formula stored on each record. Resonance measures how much a narrative is spreading, not whether it is true.

0.00.51.02026-10-25 — resonance 0.270 (n=1)2026-10-26 — resonance 0.270 (n=1)2026-10-27 — resonance 0.270 (n=2)2026-10-28 — resonance 0.270 (n=1)2026-10-29 — resonance 0.320 (n=2)2026-10-30 — resonance 0.320 (n=2)2026-10-31 — resonance 0.320 (n=2)10-2510-2610-2710-2810-2910-3010-31

Source-level propagation

model-assisted, 100% agreement on sampled review

How Transit: farecap, pilot, across moved across public sources over time: origination (the earliest source) then amplification. Every step is a source, never a person, and links to its corpus records.

first seen 2026-10-25 · 11 sources · 1 origination / 10 amplification
  1. https://synthetic.example/licensed/capitol-wire/shared-transit-authority2026-10-25
    originationCapitol Wirerecords: 3152source 1 source 2

    model-assisted extraction

  2. Riverton Daily (RSS)2026-10-26
    amplificationRiverton Dailyrecords: 3153source 1 source 2

    model-assisted extraction

  3. https://synthetic.example/licensed/demoville-ledger/fare-cap-analysis2026-10-27
    amplificationThe Demoville Ledgerrecords: 3150source 1

    model-assisted extraction

  4. Harbor Point Post (RSS)2026-10-29
    amplificationHarbor Point Postrecords: 3147source 1

    model-assisted extraction

  5. Lakeview Courier (RSS)2026-10-29
    amplificationLakeview Courierrecords: 3148source 1

    model-assisted extraction

  6. Demoville Ledger (RSS)2026-10-30
    amplificationDemoville Ledgerrecords: 3145source 1

    model-assisted extraction

  7. Civic Signal (RSS)2026-10-30
    amplificationCivic Signalrecords: 3144source 1

    model-assisted extraction

  8. East Side Bulletin (RSS)2026-10-31
    amplificationEast Side Bulletinrecords: 3146source 1

    model-assisted extraction

  9. Riverbend Review (RSS)2026-10-31
    amplificationRiverbend Reviewrecords: 3149source 1

    model-assisted extraction

  10. https://synthetic.example/official/AdaBrooksMayor/status/10012026-11-03
    amplificationRiverton Dailyrecords: 3153source 1 source 2

    model-assisted extraction

  11. https://synthetic.example/official/OkonkwoForRiverton/status/10022026-11-03
    amplificationCapitol Wirerecords: 3152source 1 source 2

    model-assisted extraction

Grounded context on key claims

model-assisted, 100% agreement on sampled review

For each key claim, what reputable sources report on the same topic — linked, dated, and sourced. This is sourced context, not a judgment: there is no truth score, rating, or verdict on any claim or speaker, and where sources disagree, both sides are shown.

Mayor Ada Brooks said the approved plan funds three new bus routes across Demoville and a fare-cap pilot.

model-assisted, descriptive stance labels (not a verdict)

Sourced context, not a judgment: this shows what reputable sources report on the same topic, with their dates and outlets, so you can see the range of reporting and click through. Where sources disagree, both sides are shown below — you decide.

Range of reporting

  • The Demoville Ledgerlicensed newswirerelated reporting2026-10-27

    A one-year fare-cap pilot would trade a modest revenue dip for higher ridership, per a review of the city's published budget documents. Supporters and skeptics both cited the same figures to opposite ends.

    source: https://synthetic.example/licensed/demoville-ledger/fare-cap-analysislicense: licensedstance is model-assisted · descriptive, not a ruling on accuracyRead at source
  • Capitol Wirelicensed newswirerelated reporting2026-10-25

    Officials from Demoville and neighboring Riverton opened talks on a shared transit authority that would coordinate bus schedules and pool maintenance costs, according to a joint statement.

    source: https://synthetic.example/licensed/capitol-wire/shared-transit-authoritylicense: licensedstance is model-assisted · descriptive, not a ruling on accuracyRead at source
  • Riverbend Reviewsyndicated outletrelated reporting2026-10-31

    The transit fare-cap pilot drew new debate as riders and the council weighed the transit budget. The fare-cap pilot and the new bus routes stayed the focus across Demoville transit meetings this week.

    source: Riverbend Review (RSS)license: public_rssstance is model-assisted · descriptive, not a ruling on accuracyRead at source
  • East Side Bulletinsyndicated outletrelated reporting2026-10-31

    The transit fare-cap pilot drew new debate as riders and the council weighed the transit budget. The fare-cap pilot and the new bus routes stayed the focus across Demoville transit meetings this week.

    source: East Side Bulletin (RSS)license: public_rssstance is model-assisted · descriptive, not a ruling on accuracyRead at source
  • Civic Signalsyndicated outletrelated reporting2026-10-30

    The transit fare-cap pilot drew new debate as riders and the council weighed the transit budget. The fare-cap pilot and the new bus routes stayed the focus across Demoville transit meetings this week.

    source: Civic Signal (RSS)license: public_rssstance is model-assisted · descriptive, not a ruling on accuracyRead at source
  • Demoville Ledgersyndicated outletrelated reporting2026-10-30

    The transit fare-cap pilot drew new debate as riders and the council weighed the transit budget. The fare-cap pilot and the new bus routes stayed the focus across Demoville transit meetings this week.

    source: Demoville Ledger (RSS)license: public_rssstance is model-assisted · descriptive, not a ruling on accuracyRead at source
  • Lakeview Couriersyndicated outletrelated reporting2026-10-29

    The transit fare-cap pilot drew new debate as riders and the council weighed the transit budget. The fare-cap pilot and the new bus routes stayed the focus across Demoville transit meetings this week.

    source: Lakeview Courier (RSS)license: public_rssstance is model-assisted · descriptive, not a ruling on accuracyRead at source
  • Harbor Point Postsyndicated outletrelated reporting2026-10-29

    The transit fare-cap pilot drew new debate as riders and the council weighed the transit budget. The fare-cap pilot and the new bus routes stayed the focus across Demoville transit meetings this week.

    source: Harbor Point Post (RSS)license: public_rssstance is model-assisted · descriptive, not a ruling on accuracyRead at source